An addition to the plan, not a replacement
Paid advertising, added to the plan
Buy the enquiries you cannot afford to wait for, while the free traffic builds underneath.
Start with the free audit
Ads work better on top of a listing that already ranks. The audit tells you which one you need first, and it costs nothing.
Book the call and find out where you stand
We will tell you if ads are the wrong move.
How paid ads fit
Paid advertising puts your business in front of people today, for money, while your Google rankings build over months, for free. We run it as an addition to the monthly plan rather than on its own, because ads bought without the rest send people to a business that still looks like everybody else.
Who it is for
Trades with a gap in the diary this month, or a new van and a new area to fill, who cannot wait for the free traffic to catch up. It suits a business that already answers its phone and turns up when it says it will, because ads make an existing reputation busier and a bad one worse.
If your diary is full, do not do this. We will say so.
What we run
Google Search ads
Your trade and your town, shown to somebody typing it right now.
A tight radius
Only the areas you will actually drive to, so nothing is wasted on the wrong side of the county.
Facebook and Instagram
Finished work in front of homeowners nearby who were not searching yet.
Every enquiry in one place
Ad enquiries land where your other leads land, not in a separate inbox nobody checks.
What each job cost you
Spend in, enquiries out, per month, in plain numbers.
The part most agencies leave out
Ads stop the day you stop paying. That is the deal, and it is why this is an addition rather than the whole plan: the rankings you build keep working after the budget goes, and the ads fill the gap while they get there.
You also need enough budget to learn anything. A very small spend buys a handful of clicks and no answer either way, so if the number is too small to tell you something we will say that rather than take it.
What it costs
Two things: what you spend with Google or Meta, which goes straight to them, and a management fee for running it, which comes to us. We quote both on the call, once we know the area, the trade and how much work you want it to bring in.
It is added to the monthly plan rather than sold separately, so there is one relationship and one set of numbers rather than two.